the worlds best workplace!
start of design process 07/2018
start of construction 04/2019
completion 12/2019
usable area approx. 30,000 m²
for 2,200 staff
for a fashion label in germany, caramel developed 51 adaptable working worlds and implemented them straight away in a simple but innovative way. the high tech of the advanced materials and technologies of the products contrasts with imaginative low tech in the materials and “making of” the working worlds – which seems to be exactly what inspires the staff's coolness and creativity.
process:
*the new user requirements were developed together with the planning team through questionnaires, individual interviews and several design-thinking workshops. the new spatial elements can be repurposed later and partly reassembled by the users themselves
*a sustainable structure that can be adapted without converting the building
programme > playground:
*all new elements are made of natural or recycled materials whose surfaces can be individually appropriated (pin it, peg it, draw on, put your magnets on – leave your traces), and some can be rebuilt by the users themselves
*real sustainability in the conversion by reusing the existing furniture and glass walls
*every workstation gets a window seat
*300 meeting opportunities instead of the previous 50
negotiated procedure july 2018 – 1st prize
